Wow, they pushed the envelope again. RED announced a new camera at NAB that does 3k resolution for around $3k before accessories. That is nuts! Provided they put a good lens on it that will do shallow depth of field, they'll have an enormous winner on their hands.

It's crazy that the guy who made Oakley sunglasses just up and started this company to make these cameras, and has done what Sony, Panasonic and JVC haven't been able to despite their enormous engineering resources. It'll be interesting to see how soon this kind of technology trickles down to consumers.